12 Best eCommerce WordPress Themes of 2016 (Free & Premium)


Building an eCommerce website to get your business online used to be just a dream for most small business owners due to the expensive costs of developing such a website.

Today, almost every brick and mortar business have an online store.

In fact, now there are about 24 million eCommerce websites out there. All thanks to WordPress and WooCommerce, which revolutionized the web design industry with extremely affordable low-budget websites.

In 2017, global B2C e-commerce sales are expected to reach 2.1 trillion U.S. dollars.

So, if you’re thinking about starting your own online store, there’s never been a better time than now. All you need is a good web hosting plan and a beautiful WordPress theme and you’re good to go.

Why Use WordPress For Your eCommerce Website? #

We know what you’re thinking: Is is safe to use WordPress to build an eCommerce website? Will it look professional? Will you be able to make any sales?

Well, the first thing you need to know is that you won’t be the only one to use WordPress to build an eCommerce website.

Formerly Yes is one of the best examples of WordPress eCommerce sites. It has a beautiful, yet minimal, interface with streamlined checkout system and a smooth browsing experience.

Millions of businesses around the world, like Formerly Yes and many other corporate brands, trust and use WordPress to power their eCommerce websites.

Why? Because WordPress is a future-proof Content Management System (SMS) with a number of great security plugins that lets you protect your website and compatibility with all popular payment gateways.

So, what are you waiting for? Get started with WordPress and build your online store today.

To help you speed up your process, we’ve found a few amazing eCommerce WordPress themes (both free and premium), including some of the best WooCommerce WordPress themes. Have a look.

Savoy #

Price: $59  /  Download

Similar to the Formerly Yes website, Savoy also uses a modern minimalist interface to bring more focus to your products while leaving plenty of white space to reduce clutter.

The theme also comes with built-in AJAX functionality, it’s fully responsive across all platforms and gets powered by WooCommerce.

Savoy is the ideal theme for setting up an online furniture store or a tech gadgets shop. But the design is appropriate for building any type of an eCommerce site.

Bronx #

Price: $59  /  Download

Bronx is a unique eCommerce theme that allows you to create your own homepage layout with an original design using its drag-and-drop visual composer.

This theme has a wide slider on its homepage and an extended product page, which makes it perfect for featuring fashion or beauty related products.

Bronx also has two different product page designs as well as two blog layouts for promoting your website.

Shopper #

Price: Free  /  Download

Most web developers say that free WordPress themes are no match for premium themes. Shopper is a responsive, WooCommerce-optimized, WordPress theme that proves them all wrong.

Shopper is a gorgeous eCommerce theme with a mobile-friendly layout that also comes with a sleek checkout page and a blog layout.

It’s hard to believe this theme is available for free.

adot #

Price: $59  /  Download

adot is yet another WooCommerce-ready eCommerce WordPress theme tailored for setting up a fashion related online store.

With plenty of product page layouts to choose from, including a carousel and static image sections, adot also features stylish hover effects for increasing conversions and a clean checkout page for improving the user experience.

Slider Revolution and WooCommerce Sales Countdown plugins come bundled free with adot theme, which means you’ll be saving $34 when you purchase this theme.

OutletShop #

Price: $59  /  Download

This eCommerce theme comes with four different homepage layouts that you can customize to your preference. OutletShop also includes a mega menu for easily categorizing all your products in your online shop.

Slider Revolution ($19) and Visual Composer ($34) plugins come packed with OutletShop for free as well.

Bearded #

Price: Free  /  Download

Bearded is yet another exceptional free WordPress store template that features a stylish design.

Built on Hybrid Core WordPress theme framework, this theme comes with a CSS3 animated slideshow, a Call-to-Action (CTA) section, a versatile checkout page, and an account login section.

Aurum #

Price: $59  /  Download

Aurum is a six-in-one WordPress theme that comes with six different layouts for building different types of eCommerce websites, including fashion stores, bookstores, tech stores, and jewelry stores.

Aurum also supports the multilingual plugin WPML.org, allowing you to translate and present your website in over 40 languages.

The theme is fully responsive, WooCommerce optimized and comes with the awesome Visual Composer.

Shoplsle #

Price: Free  /  Download

Shoplsle is a parallax WordPress theme with a dark design, which includes support for WooCommerce, a contact page based on Contact Form 7, and a detailed contact page.

This theme is mostly suitable for a shop selling luxury items or antiquities.

Olam #

Price: $49  /  Download

If you’re not a fan of WooCommerce, then this WordPress theme will be more suited for you.

Olam is an eCommerce theme that gets powered by the popular WordPress eCommerce plugin, Easy Digital Downloads.

This theme is perfect for selling digital products, such as ebooks, illustrations, and more.

Furnde #

Price: $59  /  Download

Furnde is a WooCommerce-powered shopping theme with an elegant design.

The mini cart, custom widgets, creative color schemes, and the clean look makes this theme best choice for showcasing luxury products such as jewelry, watches, and even furniture.

Visual Composer and the Revolution Slider ships free with this beautiful theme.

Socute #

Price: Free  /  Download

Socute is a free WordPress shop theme with a minimal design that gets powered by WooCommerce plugin.

The theme includes advanced ajax filters for narrowing the products list based on size, color, and price. Socute also includes a blog layout page and two custom widgets for showcasing testimonials and contact info.

MediaCenter #

Price: $59  /  Download

Building an Amazon-style online store? Then this is the theme you need.

MediaCenter is an eCommerce theme suitable for building an online store for selling products in multiple categories. The theme also includes a mega menu, one that’s similar to the iconic menu in Amazon website.

In addition, the theme ships with Slider Revolution and the Visual Composer plugins as freebies.

Did you find a great theme for your new eCommerce site? Good. Now, check out our complete guide on some of the most useful WordPress plugins you should install on your new website.


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  1. Thanks for sharing. I would like to take a look at WooCommerce WordPress theme to create online store named JewelUX

  2. damn good list. Thank you for not posting storefront and all those bad ecommerce themes. You have a really good and new list. keep it up brother!

    1. Like you said there are really thousands WordPress e-commerce themes that are slow and badly built and StoreFront is one of them.

      Thank you!

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